Four killed in suicide car bomb attack in Syria

At least four people have been killed in the Kurdish city of Qamishli in northern Syria following a suicide car bombing attack.

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"Dash" Adoption is "Blossoming" via Industry Support and EU Regulation, Akamai's Will Law

AMSTERDAM -- Ratified in April, MPEG Dash, the first international standard for delivering segmented media to digital devices, is getting considerable support from industry leaders including Akamai, Adobe, Microsoft and others, and is being quickly adopted in Europe where its use is mandated by regulation, says Will Law, Principal Architect, Cloud Media Engineering at Akamai in this interview with Beet.TV Law is secretary of the Dash Industry Forum, the principal industry trade group for the new standard. He explains the opportunities and present issues around the adoption of Dash. This is one of several reports on the emergence of Dash, which we found to be one of the most compelling developments coming out of the IBC show.

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Logitech Harmony Touch remote pops up unannounced at Best Buy (Update: Pictures)

It's been a long time since we've seen any new blood refreshing Logitech's line of universal remotes, but after indications of new devices on the way in an earnings call earlier this year tipster Andrew spotted this brand new Harmony Touch on store shelves. Arriving at Best Buy unheralded by any official announcement or specs so far, the box shots and list of features show the ability to control 15 different devices and (of course) that center mounted touchscreen. There's no mention of it on the Logitech site either, however one leaked blog post we spotted referred to this device and a Harmony Plus.

As our friends at Tech of the Hub note, the Touch clearly draws a lot of its heritage from the Harmony One and 1100 touchscreen remotes although to have ditched the dedicated Activity button for "one touch" control. The touchscreen itself supports both taps and swipes as well as up to 50 customizable channel icons, and the box lists both online setup and on-remote customization as features. According to Andrew it's rocking a price tag of $249 -- $50 above the current price of the Harmony One but $100 shy of the RF-equipped Harmony 900 -- hopefully we'll find out soon if what Logitech has added this time around makes it worth the wait.

Update: Another one of our readers, Zachary also saw it at Best Buy and bought one, check out a few out of the box pics in the gallery below, and drop any questions about its capabilities in the comments. He's digging it so far, saying that the touchscreen is responsive and it found icons for his area quickly, with options to change background, LCD brightness and screen timeout. There does not appear to be any RF support however, so it's IR control only.

Gallery: Logitech Harmony Touch universal remote

[Thanks, Andrew]

Filed under: Home Entertainment, HD

Logitech Harmony Touch remote pops up unannounced at Best Buy (Update: Pictures) originally appeared on Engadget on Sat, 29 Sep 2012 19:13:00 EDT. Please see our terms for use of feeds.

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Real Problems Today's Christian Women Face

Today's Christian women and women in general all over the world, face different challenges. This didn't start today. Women have been facing a lot of problems since ancient days. There's need though to find a solution to these challenges and it's very important to talk about it.

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ZE:A Kwanghee?s table manners upsets SECRET?s Sunhwa on ?We Got Married?

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Matthew Fox, Madonna, Sly Stallone: Is There Such a Thing as Being Too Ripped?

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Personal Development - Freedom And Leadership Is Internal - Tools For Peak Performance

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Adobe's Ashley Still on Video Platform Transformation: Dash, Flash, HTML, AIR and "PhoneGap"

AMSTERDAM -- Adobe is fully behind MPEG Dash as an emerging standard for live streaming, sees continued dominance of Flash on the desktop, is committed to HTML and sees AIR and PhoneGap as solutions for mobile distribution, says Ashley Still, Director of Video, in this wide-ranging conversation about the changing platforms for video content distribution. We spoke at the IBC confererence. Still said that PhoneGap was part of the solution that Adobe provided to the BBC to distribute live streaming of the London 2012 Olympics. PhoneGap was acquired by Adobe last year. She also said that AIR was use in the NBC Olympics mobile app.

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Market via Text Message in the Restaurant Industry

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How the Right Merchant Services can Positively Affect Your E-Commerce Business

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Internet Marketing: How to Ensure Your Presence is Felt on the Internet

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Australian store under fire for 'No Indians, Asians' job ad

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How To Keep Your Home Business Running Well

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Is American conservatism a type of autism?

Autism is described as a medical condition whereby people are self-centred, uncommunicative and at a remove from their social environment. There are many different types of autism and degrees of it. A type of ?social autism? is also quite possible.

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Why Should You Find The Best Printing Company For Printing Assignments?

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X Factor Recap: Gene Simmons' Daughter Sophie Auditions and Steps Out of Dad's Shadow

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How Many SEO Consultants Actually Know What They're Talking About?

Posted by Ashley Tate

As an industry, SEO has struggled with setting standards of quality from day one. Even with countless professional SEOs doing best-in-class work, the industry as a whole is constantly battling the bad rap of being tactless, unethical, and sometimes even "dead."

Black-hat or black cat?

At SEOmoz, we find ourselves pleasantly surprised day after day by the array of high-quality SEOs that make our industry such a wonderful place to be. Unfortunately, the time finally came where we had to ask ourselves the nagging questions looming over our industry: where was all this negative noise coming from? Had we been missing a widely accepted fact in the SEO world? And, most importantly, was the current state of SEO really as awful as some were making it seem?

There was only one way to find out.

Inspired by a post highlighting the "sad state" of today's SEO consultants, we decided to conduct a survey of our own to determine the true, calculated quality of SEOs in 2012. Similar to the Webmaster World member whose less-than-awesome exchange with various SEO consultants sparked this hot debate, we chose to reach out to real, third-party SEO companies for advice on how to improve rankings to collect our data. But we wanted to do it bigger.

Enter: The PEPS Project

To collect data in the most neutral way possible, we knew we wouldn’t be able to use our own name for fear of skewing responses (i.e. if SEOmoz emailed you, asking for beginner-level SEO advice, would you believe us? No? That's ok, we probably wouldn't, either.). We decided to partner with the charitable organization and long-time friend of SEOmoz, Program for Early Parent Support (PEPS), to help us out. PEPS is a great organization that we'd been wanting to get some SEO help for for quite some time. In return for allowing us to go "undercover" as a PEPS employee when reaching out to SEO consultants for advice, SEOmoz would foot the bill for a complete site audit for PEPS. The consulting agency to conduct the site audit would be the best SEO selected from our study, and everyone involved would win!

The project design

After setting a Moz employee up with a PEPS account, it was time to get to work. We compiled a list of general, broad questions that a site owner new to SEO might ask in reaching out for SEO advice, all the while making sure that the questions would be solid indicators of an agency’s level of ethical or unethical SEO knowledge. Once we selected the top few benchmarks that should be hit, we pulled together an email including these four questions:

1. Do you see any quick areas for improvement? Are we doing anything really wrong or dangerous?
2. We've been hearing a lot of talk about the "Panda"and "Penguin" penalties from Google. Can you explain what these are? Are we at risk for these penalties? How can we tell if we've been hit?
3. We have the opportunity to buy some domains that relate to our services, like ParentSupport.com. We were thinking of building a second version of our site on a .com site that is more related to our services. Is it better to have a.com or a .org domain? How can we leverage buying other domains that have to do with our services to help get more SEO traffic?
4. We get lots of emails from people wanting to trade or exchange links with us. Should we be saying yes? Will this help with SEO?

With our questions ready to be answered, it was now time to select our SEO agencies. To keep the selection as neutral as possible, we ran three search queries for the terms "SEO Firm," "SEO Services," and "SEO Company" for the following locations:

1. New York, NY
2. Los Angeles, CA
3. Chicago, IL
4. Houston, TX
5. Philadelphia, PA
6. Jackson, MI
7. Chattanooga, TN
8. Overland Park, KS
9. Temecula, CA
10. South Bend, IN
11. No location specified

We then took the top five organic and top two paid results for each location under each search query and added them to our list of companies to reach out to. After eliminating companies that didn't provide SEO consulting, we were left with 86 different SEO agencies to contact for the case study. The emails went out, and we waited anxiously for the *hopefully positive* responses to start flowing in.

Case study overview

Of the 86 agencies asked, 28 responded to our outreach with full answers to all four questions. Three clever dudes (Mark Kennedy from SEOM Interactive,  Larry Chrzan from Blue Horseradish, and Brady Ware from Softway Solutions) quickly figured out SEOmoz was behind the project, and the remaining 55 declined answering through email. The two most common reasons for not answering the questions were:

"In order to help you out I would need to speak with you on the phone." - Anonymous

and

"You ask many very good questions below, and if you were a client I’d be happy to answer all of them. Some of the questions you ask require a fair bit of research and analysis to answer correctly and I do not provide free consulting based on an email inquiry. Please go ahead and get all the free advice you can stand, but when you're ready to commit to a paid SEO engagement, do keep us in mind." - Anonymous

The initial responses included an array of answers with an overwhelmingly high amount of white-hat, helpful SEO feedback. Ruth Burr, the lead SEO at SEOmoz, provided answers to use as a benchmark to guage responses. It was a pleasant surprise when the majority of responding agencies offered advice similar to Ruth's initial answers. Because our questions were asked on a broad scale, we categorized the answers as best we could. Here’s a breakdown of the responses per question with sample answers from various SEO agencies:

Question #1: Do you see any quick areas for improvement? Are we doing anything really wrong or dangerous?

It's interesting to note that over half (55.6%) of our respondents stated that they didn’t see anything wrong or dangerous right off the bat, with a high percentage of those respondents requesting more information before giving a complete answer. A whopping 11.1% decided that they needed a more in-depth view before giving any answer at all, and the remaining 33.3% gave helpful, more specific advice.

Sample answer:

"Without looking under the hood of the website, it doesn't appear you are doing anything wrong or dangerous. For the most part, unless websites are either really old and out of date or people are using bad techniques, most people aren't doing anything dangerous. In terms of quick improvement:

1. You should put your social media channels on your homepage so people can follow you. It was hard to find your Facebook page and I couldn't find you on Twitter.
2. You should make your content shareable by including the like and tweet buttons so people can share it via social networks. Google does take these into account in its search ranking as it considers a tweet or like to be a good reference
3. You have 13 web pages that return a 404 error meaning a link is broken so it goes nowhere. This doesn't hurt you, but it won't let those pages be indexed by Google.
4. You use your name way too much on your site. This means that Google will index your page as Program for early parent support over and over again, which you rank number one for by a mile. One of the best things to do is remove that name off each page and replace it with more detailed keywords about the web page so Google know exactly what the page is about. This goes to the heart of SEO which is the keyword. We always start with a goal...what do you want to do with the website? Sell stuff? inform people? Make ad revenue? Once the goal is determined we start looking for keywords via Google's keyword tool that already have a lot of searches and low amount of competition meaning there aren't a lot of websites with that information. We then swap out the keywords and have Google recrawl your site so you can get indexed for those searches as well."

​ - John Cashman from Digital Firefly Marketing

Question #2: We've been hearing a lot of talk about the "Panda"and "Penguin" penalties from Google. Can you explain what these are? Are we at risk for these penalties? How can we tell if we've been hit?

An overwhelming 88.9% of respondents gave the answer we were looking for in regards to the Panda and Penguin updates! We didn’t see any shocking or fully incorrect answers out of the remaining 11.1%, but they were a bit broader than we preferred.

Sample answer:

"Panda: Google Panda updates are designed to target pages that aren’t necessarily spam but also don't offer great quality. In other words, sites with 'thin' content - really designed to do nothing more than hold ads and make money.

(Side note: it's important to follow this one rule that we always adhere to when building content for sites: Google is in the business of producing the absolute best result for any given search query. The best sites are built around this concept. Build using quality content and your rankings will follow. Of course SEO isn't really that simple - it's complex. But, that principle is where all good SEO begins.)

Panda really hit sites that were designed for ads only and offered no real content. Things like page layout and quality content have a lot to do with this. Panda was also designed to stop 'scrappers.' (Sites republishing other company's content.) I don't think you have an issue here, just browsing over your home page.

Penguin: According to Google, Penguin is an 'important algorithm change targeted at webspam.' And that is the very, very short explanation.

Penguin was designed to further cut rankings back on spam-related sites and push up quality sites that are offering regularly-updated and useful content and showing quality incoming links, articles and other content. People seeing problems from Penguin are using techniques like aggressive, exact-match anchor text, exact-match domains (overuse of these) poor quality blog posts and keyword stuffing, to name a few. In other words, spammy-style techniques designed to 'trick' the search engines into a ranking. 

Again, we tell our clients is to always focus on quality content and don't try any 'tricks' to achieve rankings. This is always bad policy.” 

- Kirk Bates from Market 248

Question #3: We have the opportunity to buy some domains that relate to our services, like ParentSupport.com. We were thinking of building a second version of our site on a .com site that is more related to our services. Is it better to have a .com or a .org domain? How can we leverage buying other domains that have to do with our services to help get more SEO traffic?

Although all four of the above categories are “correct” in one way or another (dependent on preference), 66.7% of respondents gave the answer we were hoping to see. The remaining 33.3% of answers were spread across the multiple categories, but there were no shocking or fully incorrect answers provided.

Sample answer:

“It doesn’t really matter if you get a .com or a .org- whichever one you want is fine. If you wanted to have a separate site for a specific area of your industry, then you can do that as well, but you don’t need a bunch of URLs all pointing to one website in order to rank in the search engines.” 

- Owen York from Stellar e-Marketing

Question #4: We get lots of emails from people wanting to trade or exchange links with us. Should we be saying yes? Will this help with SEO?

This question served as the most interesting indicator of SEO knowledge in our survey. We were pleased to see that 48.1% of respondents advised strongly against trading links with any other site based solely on email solicitation. 44.4% responded “yes” or “maybe” while cautioning PEPS to be selective on sites to trade links with. Unfortunately, 7.4% of respondents encouraged PEPS to exchange links with other sites that ranked well.

Sample Answer:

“NO! Do not buy or exchange link with anyone who contacts you. This is completely against Google's policies and if they were to find out, you could be penalized."

- Brad Frank from IT Chair

The (SEO) Fab Five

After comparing answers from all 28 responding agencies, there were five in particular that stood out above the rest. The top five consultants and agencies (in no particular order) were:

1. John Cashman from Digital Firefly Marketing
2. Dave Davies from Beanstalk SEO
3. Kirk Bates from Market 248
4. Brad Frank from IT Chair
5. Owen York from Stellar e-Marketing

The answers we received from these five agencies included actionable, ethical SEO advice. (You may have noticed a few of their responses as our “Sample Answers” under the above charts - if not, check them out!) Each response went into great detail to provide the foundation and reasoning behind the piece of advice. Despite the topics being at a high-level of SEO knowledge, the responses were explained in a way that could be easily understood by a website owner new to SEO. We would recommend any of these five companies as an agency worth working with :)

And the winner is...

After a neck-and-neck race to finish between our top five SEO agencies, we decided to select Dave Davies from Beanstalk SEO as our case study winner of the PEPS site audit. Dave's company Beanstalk SEO showed up as the second result in our "no location specified" organic search. (They are based out of Victoria, BC.)

Dave was a front-runner from the beginning. His answers were lengthy, helpful, and provided a fantastic example of how an SEO can explain their work and its tremendous necessity to a potential, first-time client. When we let Dave know that he was on “SEOmoz candid camera” and had been selected to complete the audit, he was thrilled to have the opportunity to not only complete an audit for a charitable company, but to help show the current industry just how sustainable and ethical SEO truly is.

Beanstalk SEO, Inc. is a search engine optimization agency based in Victoria, BC. The Beanstalk SEO website even addresses their stance on unethical black-hat tactics in their “About” section. Beanstalk SEO follows guiding principles similar to SEOmoz’s TAGFEE mission, which made them a perfect fit for the PEPS site audit!

The current state of SEO consultants

When we started this project a few months back, we had high hopes for the responses. The project was driven by the opportunity to display irrefutable data whatever the outcome, but there was definitely some *selfishly-inspired* desire that the answers would help support our initial hypothesis. I’m happy to report that the outcome of our case study exceeded every expectation we set!

Out of our 28 respondents surveyed, well over 50% of surveyed agencies provided ethically sound answers for all four questions. Although we did receive a few responses that didn’t fall exactly in line with our expected answers, we did not see one shockingly black-hat response. If’s that’s not a true indicator of an industry with ethically-driven motivations from the majority, I’m not sure what is.

Although the experience documented on Search Engine Roundtable that inspired this project wasn’t pleasant, I have to argue that it is absolutely not indicative of the current state of the SEO industry. After analyzing the results of our study, it was clear that an overwhelming majority of respondents are practicing white-hat, sustainable tactics. There are SEOs who can be tactless and unethical in their work, and there will always be haters who claim the industry is “dead.” However, after our data assessment and analysis (coupled with our love of this wonderful industry), we couldn’t disagree more.

I want to give a big thanks to all of the agencies that participated in our study, Ruth Burr and Kurtis Bohrnstedt for gathering data, and PEPS for allowing us to go undercover. The faces we know - and plenty of faces we haven’t met yet - are a breath of fresh air who make this industry so vibrant, ever-changing, and full of possibility. There’s never been a better time to be involved in SEO, and we thank our lucky stars to work with you all every day.

I’d love to hear your thoughts on the current state of the SEO industry. How do you think the industry as a whole is doing? What direction do you think we’re headed in over the next few years? What sustainable, ethical practices do you wish more agencies and consultants practiced?

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

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Russian media mogul charged with punching TV show guest

Russian media mogul Alexander Lebedev has been charged with hooliganism for punching a television show guest last year during a debate. If convicted, Mr Lebedev, who owns Britain Independent and Evening Standard newspapers faces seven years in prison.

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New on Mozcast - 5 Real-time Top-view Metrics

Posted by Dr. Pete

When we started reporting the Google “weather” on MozCast, we knew that one number could never paint the entire picture of something as complex as the Google algorithm. Over the last few months, we’ve been exploring other ways to look at ranking data from high altitude, and have reported on metrics like domain diversity and EMD influence. Today, I’m happy to announce that we’re rolling out five of these “top-view” metrics on MozCast, updated daily.

From the new “METRICS” page (top menu), you’ll see five tabs:

Each metric defaults to a 30-day view, but you can also see 60-day and 90-day data. Please note that Y-axes all auto-scale to emphasize daily changes, so make sure to note the scale when interpreting this data. I trust you all to be grown-ups and draw your own conclusions.

So, let’s dive right into the five top-view metrics…

(1) Domain Diversity

The domain diversity graph shows the percentage of URLs across the MozCast data set that have unique subdomains. Put more simply, it’s the number of unique subdomains divided by the number of total URLs/rankings. The more diversity, the less SERP “crowding” – here’s a 30-day view:

Keep in mind that the range over the past 30 days has been pretty narrow (less than 1%), so let’s take a look at the broader, 90-day view:

You can hover over any data point for dates and more precise percentages. Here, you can see that diversity increased when Google rolled out 7-result SERPs (from about 8/12-8/14), but has gradually declined over the past 90 days. When we started collecting data in early April, domain diversity was closer to 61%, but it dropped significantly after the Penguin update (on 4/24).

On September 14, Matt Cutts announced on Twitter that Google had made a change to improve SERP diversity:

We saw a small bump (about 0.4%) from 9/6 to 9/9, but otherwise have no evidence for major improvements. Please keep in mind that this is one data set and one way of measuring “diversity” – I’m not calling a Matt a liar, and I’d welcome other analyses and points of view. My goal is to create transparency where we currently have very little of it.

(2) SERP Count (“Shrinkage”)

Over a roughly 2-day period in mid-August, Google rolled out 7-result SERPs (for page 1), and our data shows that it impacted roughly 18% of the queries we track. We originally reported this as the number of SERPs with <10 results, but that presented two problems: (1) less results made the graph go up – which is a bit confusing, and (2) that metric doesn’t change if the result count changes. In other words (hat tip to Moz teammate Myron on this one), if all of the 7-result SERPs suddenly changed to 6-result SERPs, our original metric would never show it. So, we’ve replaced that metric with the average result count. Here’s a 60-day view:

In this case, an average drop of 0.5 results is massive, and the graph tells the story pretty well. The 30-day data shows much, much smaller variations, but this metric will help us track any future changes, including a return to 10-result SERPs (if that were to happen).

(3) EMD Influence

The influence of Exact-Match Domains (EMDs) is a hot topic in SEO. Our EMD influence metric shows the percentage of Top 10 rankings that are currently occupied by EMDs. Specifically, if the keyphrase is “buy widgets”, than we consider only “buywidgets.tld” (any TLD) to be an exact match. Here’s the 90-day data:

My recent post goes into more detail and there are a lot of ways to dig into this data, but we’re seeing a slight uptick in EMD influence recently over the past 3 months.

(4) PMD Influence

Similarly, PMD influence measures the influence of Partial-Match Domains on the Top 10. For the keyphrase “buy widgets”, we count any URL with either “buywidgets” or “buy-widgets” in the subdomain as a partial match. This metric does not include EMDs. Here’s the 90-day view:

In line with the broader history reported earlier, PMDs seem to be steadily declining in influence. Keep in mind that this doesn’t mean that any particular PMD won’t rank (they still hold over 4% of Top 10 rankings) – it just means that their overall impact is trending downward.

(5) Daily Big 10

Finally, we have a new metric I haven’t covered in any previous blog post, the “Big 10.” Apologies to college football fans (I’m a former Hawkeye), but I didn’t want to confuse this with the “Top 10.” The Big 10 influence is the percentage of Top 10 rankings accounted for by the ten most powerful subdomains on any given day. This list changes daily, and any single day’s data represents the influence of the Big 10 for that day. Currently, the Big 10 domains account for about 13.6% of Top 10 rankings in our data set:

Below the graph for this metric, we also list the Big 10 subdomains for the most recent day. Like all of the MozCast stats, this list is currently recalculated each morning. Here’s the data from 9/18:

1. en.wikipedia.org
2. www.amazon.com
3. www.youtube.com
4. www.facebook.com
5. www.ebay.com
6. www.walmart.com
7. www.webmd.com
8. www.yelp.com
9. www.overstock.com
10. allrecipes.com

Currently, the roughly 9,500 URLs in our data set (Top 7-10 for 1,000 keywords) represent about 5,300 unique subdomains, so the fact that just ten of them take up almost 14% of the real estate is pretty amazing. Wikipedia alone holds 4.6% of the Top 10 URLs that we track (today). There’s a fair amount of movement in the bottom couple of domains, and Twitter dropped out of the Top 10 earlier this year.

What Would You Like to See?

There are a lot of ways to slice the data and we have quite a few ideas in the pipe, but if there are specific, large-scale metrics you’re interested in, let me know. We’re trying to incorporate community feedback into the product development plan. Also, feel free to make suggestions on the @mozcast Twitter account.

I’d like to quickly thank Devin and Casey for doing the behind-the-scenes work to get this page integrated, and to Devin in particular for turning my single, rambling page of stats into a pretty slick design. Thanks as usual to Dr. Matt Peters for feedback on the math, and to Rand for putting up with dozens of emails and somehow reading them all on top of his other 23 hours/day of work.

Pardon a shameless plug, but if you’d like to hear more about the history of MozCast, I gave an hour-long presentation about it at MozCon in July. The online MozCon videos just went on sale yesterday. Even if you hate me, there’s 16 hours of other great content and you can just fast-forward over my part – I won’t mind, really *sniff.*

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

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Press TV journalist murdered in Syria

Insurgent-backed snipers in Damascus killed Iranian news correspondent Maya Naser and injured bureau chief Hosein Mortada today.

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Being Like Water

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Make the most of your office space

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This article gives you 3 basic steps that you can use to learn how to make money from home online. You will also learn about some of the many different benefits that will be available to you as well.

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Scott Brown vs. Elizabeth Warren on climate.

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