Friday, August 31, 2012

Big Frame Gets Into Originals Game, Launches ?GirlsGuideTo TV?

girlsguideto-tvBrette Borow launched GirlsGuideTo way back in 2006 when she was a post-college, LA-based early-twentysomething with a mission to ?help young women embrace life, love themselves, and evolve into the women they want to be? and a vision to ?create a multi-platform digital network that will become the premier destination for young women to help develop and share in their individuality.? In the past six years, Borow?s been able to realize at least part of that vision. GirlsGuideTo has garnered a sizable online and social media following (it?s currently topping 140K fans on Facebook) as a fun, friendly, and fabulous place for individuals in possession of two X chromosomes to get and give advice on things relevant to ladies who are at that interesting/difficult life stage that?s somewhere between ?teenager? and ?adult.? The part of Borow?s early vision for GirlsGuideTo that the site?s founder hadn?t been able to realize in the past six years is all that stuff about multimedia. But then Borow found Big Frame. The YouTube network that recently closed a $3 million funding round just launched GirlsGuideTo TV, an online video offshoot of the female-oriented website that?s marketed as ?Cosmo for the Facebook Generation.? The series stars familiar faces from online video screens - including ExoticJess aka Jessica Lizama, Nikki Phillippi, Sh*t Girlfriends Say?s Kelsey Darragh, and Miranda Mayo - who sit close enough to one another so they can all fit into the same frame, but are somehow still able to maintain a kind of conversation that feels uncharacteristically casual, in a good way

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